About
Why VEXA
VEXA is a brand partnerships company for gaming, founded and run by Kaustubh, who goes by Soda.
Who is behind VEXA
VEXA is founded and run by Kaustubh, who goes by Soda. He is a law graduate, and he played competitive BGMI for three years, leading a team as an in game leader, a role built on strategy and calling shots rather than raw mechanical skill. He brings both instincts to VEXA: the habit of reading the actual rule as written and pricing what a claim can survive, and a player's instinct for what a gaming audience actually responds to.
Why the name
Very easy is never awesome. That is the idea behind the name, and it is the standard the business is actually held to: gaming sponsorship looks easy from outside, a logo on a jersey, a shoutout in a stream, and most of what gets sold under that idea is exactly that easy and exactly that forgettable. VEXA exists for the harder, better version: a partnership designed around a real business problem, run to a number agreed in advance.